THE CREATIVE INCUBATOR

Your Work Is Ready. Your Brand Should Be Too.

You know your work has value.

You can feel the potential. But something in how you communicate it, the positioning, the story, the way it lands with the people who need to hear it, isn't working the way it should.

That gap between the work and the words is exactly what this program is built to close.

Your Work Is Ready. Your Brand Should Be Too.

The MyGroove Design® Creative Incubator is a structured brand-building program for founders, executive teams, and cohort organizations who are done operating on instinct and ready to build with strategic clarity, cultural depth, and a roadmap that actually holds.

10x revenue growth

Founders who have completed the MGD Creative Incubator have grown their revenue by 10x - post engagement. Not because we handed them a brand template, but because they left with the narrative clarity, strategic infrastructure, and market-ready positioning to scale with confidence.

“In just six months…

Sharee helped me turn a vision into a working, values-aligned business. She clarified my infrastructure, positioning, and brand identity. She pushed me to organize my portfolio into clear case studies and implement repeatable workflows. This tightened timelines, reduced back-and-forth, and improved client fit.”

— Trayvon Smith, Founder, Realest Exposure

This Program Is Built for Leaders at a Specific Moment.

The founders who get the most from this engagement are usually navigating one of these:

  • A new venture that needs more than a logo, it needs a strategic foundation

  • An existing brand that has grown faster than its story

  • An executive team that is misaligned on positioning, audience, or direction

  • An organization preparing to launch, reposition, or scale into a new market

If you are standing at that crossroads, this is the right room.

“A multi-billion-dollar real estate company…

…sent me a cold email looking for sound healing workshops. They found me on Google.

Six months of branding and marketing guidance with Sharee gave me the confidence and skill I needed to be ready for this opportunity. They are interested in all of my offerings.”

Nekia Wright, Founder, Ujamma, LLC.

How It Works!

A Structured Journey, Not a Course.

The Incubator moves through four phases designed to build narrative clarity, strategic discipline, and market readiness without imposing prescriptive brand systems. Every phase builds on the last. By the time you reach Phase 4, you are not preparing to launch — you are launching.

Phase 1

Creative Mindset

We start with who you are and what you are building. Clarify your venture purpose, define your brand criteria, understand your audience's real needs, and set the benchmarks that will guide every decision that follows.

In this phase, we help you:

  • Clarify the idea or venture you are bringing to life
  • Define brand criteria and explore archetypes and personality
  • Understand your customers real needs and expectations
  • Set benchmarks that support focused, intentional growth
Phase 2

Roadmap to Innovation

We design your customer value chain and align your brand, digital, and business strategies into a cohesive direction. You leave this phase with your brand essence, positioning, and a clear roadmap for consistency and growth.

In this phase, we:

  • Surface your brand culture, essence, and positioning
  • Align digital, brand, and business strategies
  • Design an immersive customer experience across channels
  • Build a roadmap and brand essentials for consistency
Phase 3

Plan of Action

Strategy becomes execution. We identify risks, gaps, and opportunities, applying the MGD framework to map audience needs across key touchpoints and develop a brand strategy built for launch and long-term success.

In this phase, we:

  • Identify risks, gaps, and new strategic opportunities
  • Apply the MyGroove Design® Framework, Model, and Process
  • Map audience needs across key touchpoints
  • Develop a brand strategy for launch and long term success
Phase 4

Soft Launch

Strategy meets the market. We guide you through testing, learning, and refining, shaping campaigns, assessing performance, and ensuring you are ready to scale before you commit to a full rollout.

During this phase, we support you to:

  • Test your messaging and positioning with real audiences
  • Develop internal and external communication plans
  • Shape campaigns across social, web, and ecommerce
  • Assess performance and refine before a full rollout

Choose the Engagement That Fits Where You Are.

Executive Brand Incubator

A focused three-month strategic incubator, not a course or group program, but a guided environment to refine ideas, clarify priorities, and establish direction.

What you walk away with:
Clarification of brand DNA, purpose, and positioning
Audience definition, differentiation, and cultural relevance
Leadership alignment around shared language and priorities
Clear roadmap for growth and go-to-market readiness
Format
3-month guided incubator
Designed for teams of 2–5 participants
Includes curriculum use and facilitation
Investment: Starting at $6,500

Best for: The Founders and Executive Teams ready to move forward with clarity, alignment, and confidence.

Creative Incubator Partner Program

A repeatable, cohort-based brand strategy framework — facilitated by MyGroove Design® and delivered as a strategic partnership, not a curriculum license.

What participating teams walk away with:
Clearer articulation of purpose, values, and positioning
Clear audience definition, positioning, and customer value development
Customer journey maps aligned to business and narrative strategy
Alignment of brand, business, and go-to-market strategy
Consistent messaging across key platforms
Launch, growth, and long-term relevance readiness for participating teams
Shared frameworks and tools they continue to use independently beyond the program
Format
4–5 month cohort-based program
Up to 5 teams per cohort
Delivered as a facilitated strategic partnership
Investment: $20,000–$30,000 per Cohort
Annual Partnership: $60,000–$90,000 (3 Cohorts)

Best for: Organizations, institutions, and accelerators activating cohorts of founders and creative leaders.

What People Are Saying

  • “The Creative Incubator creates opportunities for so many business professionals. The information and presentations shared were informative and beneficial for those having similar interests.”

    Terrence McRae, CEO - The Close the Deal Show

  • “Sharee brings her creative energy, enthusiasm, and professionalism to the table when working on projects. She also allows her clients to express themselves fully while guiding them through the process of brand design an implementation. She is an excellent person to work with, and I look forward to being her lifelong client!”

    Kisha Hampton, Education Specialist + Entrepreneur

  • “I appreciated the way Sharee approached each project and asked the right questions. I would recommend Sharee for your branding and marketing challenges that she would meet with great professionalism and skill.”

    Sherene Kelly, Executive Vice President/Nonprofit Donor Expert

  • “In just six months, Sharee helped me turn a vision into a working, values-aligned business. She clarified my infrastructure, positioning, and brand identity. She pushed me to organize my portfolio into clear case studies and implement repeatable workflows. This tightened timelines, reduced back-and-forth, and improved client fit.”

    Trayvon Smith, Founder - Realest Exposure

  • “Through her guidance, artists were able to strengthen their ability to pitch and secure investors and other critical opportunities. Her ability to merge creativity with business acumen made her an invaluable partner in advancing our mission. She is a leader and active community participant.”

    Melonie Green, Co-Executive Director (former) - AAACC

  • “They have learned what it takes to launch a business from the ground up and how to integrate multimedia tools including film, audio, and photography into a brand strategy. One student started his own branding company while still in high school. Her powerful words of wisdom were a testament to her lived experience as a groundbreaking pioneer.”

    Lillian Hsu, Principal - Latitude High School

  • “Sharee Adriazola is a community activist, professional mentor, and life changing catalyst for countless students, families, and organizations in the Bay Area. She creates a range of visionary initiatives, multimedia projects, and career-opening internships for our students. In over 20 years of working in internship-based schools, I have never met a community mentor more dedicated, inspirational, and impactful.”

    Michael Cellemme, Internship Coordinator + Community Programs Manager - Latitude High School

  • "Sharee and the MGD team have been an invaluable support to my business! I participated in a 6 month MyGroove Creative Incubator that supported me as a healing practitioner and artist in developing long term business marketing strategy by fine tuning my business plan, services and product launch. "

    Nekia Wright, Founder + Wellness Consultant - Ujamaa

Ready to Build, or Still Have Questions?

Either way, the next step is a conversation. The Discovery Call is 15 minutes, no pressure, no pitch. We listen to where you are, what you are navigating, and whether the Incubator is the right fit. If it is not, we will tell you that too.