CREATIVE INCUBATOR

BUILD A BRAND WITH PURPOSE, NOT JUST PRESENCE

The MyGroove Design® Creative Incubator Program helps you build a brand with intention and take your business to the next level through a compelling strategy and identity that truly resonates with your audience.

Inside the Incubator, you move through a guided process that generates powerful ideas and clear decisions in an environment where participants feel empowered, productive, valued, and energized by the work.

The program is structured into four customized phases, ideal for creative entrepreneurs, executive teams, incubators, and accelerator cohorts of up to five participants who are ready for clarity, alignment, and sustainable growth.

HOW OUR CREATIVE INCUBATOR WORKS

Phase 1

Creative Mindset

We unlock a creative mindset that aligns your purpose with strategic action so your ideas do more than inspire, they drive impact.

In this phase, we help you:

  • Clarify the idea or venture you are bringing to life
  • Define brand criteria and explore archetypes and personality
  • Understand your customers real needs and expectations
  • Set benchmarks that support focused, intentional growth
Phase 2

Roadmap to Innovation

We design your Customer Value Chain and align your business and brand strategies so innovation becomes a repeatable practice, not a slogan.

In this phase, we:

  • Surface your brand culture, essence, and positioning
  • Align digital, brand, and business strategies
  • Design an immersive customer experience across channels
  • Build a roadmap and brand essentials for consistency
Phase 3

Plan of Action

We turn insight into an actionable plan that centers your dream audience and positions your brand for growth in the digital economy.

In this phase, we:

  • Identify risks, gaps, and new strategic opportunities
  • Apply the MyGroove Design® Framework, Model, and Process
  • Map audience needs across key touchpoints
  • Develop a brand strategy for launch and long term success
Phase 4

Soft Launch

The Soft Launch is where strategy meets the market. We guide you through testing, learning, and refining before you scale.

During this phase, we support you to:

  • Test your messaging and positioning with real audiences
  • Develop internal and external communication plans
  • Shape campaigns across social, web, and ecommerce
  • Assess performance and refine before a full rollout
EXECUTIVE TEAMS TOOLKIT

Introducing the Premier Creative Incubator for High-Performing Executive Teams!

Are you ready to grow your start-up into a market-leading brand? Look no further! Our Executive Team Packages will provide the essential tools, strategies, and support to create an impactful brand that resonates with your target audience and drives business growth.

Our comprehensive 8-week Creative Incubator Program offers immersive and interactive sessions designed to help you develop a deep understanding of your brand identity, target audience, and market position. We will guide you through engaging in group discussions, individual activities, and personal reflection exercises, ensuring your success.

The Executive Team Toolkit will help you along your branding journey. Your start-up will be well-equipped to navigate the challenges of creating and launching a brand that stands out in a competitive market with our customized workshops.

What you can expect from the Executive Teams Toolkit:

CREATIVE MINDSET : Week 1-2

We will assist you in developing an effective brand strategy by outlining your vision, mission, promise, core values, and operational concept. We will also work with you and your team to explore the world of brand archetypes and attributes to develop a distinct and compelling brand personality.

Brand Roadmap & Strategy Development Toolkit:

  • Workshops: Operational Concept Design & Development

  • Goal: Align Collective-Team Purpose and Business Goals with Brand Strategy

  • Package: Brand DNA and Foundation

PLAN OF ACTION : Week 3-4

During this phase, you and your team will learn to identify your ideal target audience, segment your market, and design a customer journey that captures their hearts and minds. We will work with you to craft a powerful positioning statement, identify potential threats, and devise a preliminary launch and promotional plan for innovation and growth.

Target Audience & Brand Strategy Development Toolkit:

  • Workshops: Defining the Target Audience & Brand Strategy

  • Goal: Identify Potential Threats and Weaknesses. Create a successful Framework, Model & Process

  • Package: Customer Journey Roadmap, Preliminary Launch, and Promotion Plan

ROADMAP TO INNOVATION : Week 5-6

During this phase, we will work with you to bring your brand to life with a cohesive visual design, style guide, and logo that align with your brand strategy. You will explore the key ingredients of a successful brand roadmap and refine your culture, essence, and positioning.

Brand Identity Development Toolkit:

  • Workshop: Developing your Customer Value Chain & Brand Identity

  • Goal: Refine Brand Culture, Essence, and Positioning.

  • Package: Visual Design, Style Guide, Primary Logo Design, and Brand Identity Assets

SOFT LAUNCH : Week 7-8

During this phase, take the final steps with well-designed branding and launch an action plan. We will work with you to develop a targeted marketing and go-to-market strategy with a tailored sales approach. Successfully soft-launch your brand and track its performance to ensure the desired impact.

Branding and Launch Action Plan Toolkit:

  • Workshop: Preparing for Brand Launch and Creating a Launch Action Plan

  • Goal: Soft Launch the Brand; Track Messaging and Brand Performance

  • Package: Go-to-market & Launch Action Plan

POST SOFT LAUNCH INTEGRATION : Week 9-10 (Additional Cost)

This phase is optional. We will integrate the toolkits into the remaining two weeks to ensure a comprehensive approach that covers all aspects of branding, marketing, and business strategy.

The toolkits serve as reference guides throughout the workshops, providing participants with actionable steps and assets to help them achieve their goals and be successful in the early stages.

Join us today for a fantastic opportunity and embark on a transformative journey to realize your business’s full potential!

from $15,422.55
BUSINESS & SEED ACCELERATORS TOOLKIT

Introducing the Ultimate Creative Incubator Program for Business Incubator and Seed Accelerator Programs!

Are you ready to guide your Cohorts towards becoming market-leading brands? Look no further! This Creative Incubator Program is specially designed for Business & Seed Accelerator Programs with up to 5 participants per Cohort. We provide the essential tools, strategies, and support to create impactful brands that resonate with their target audiences and drive business growth.

Our comprehensive 3-6 month Creative Incubator Program offers immersive and interactive sessions designed to help each participant develop a deep understanding of their brands, target audience, and market position. We will guide your Cohort through engaging ideation sessions, group activities, and personal reflection exercises, ensuring their success.

The Business and Seed Accelerator Programs include a variety of toolkits to help your Cohort along their branding journey. With our Creative Incubator program and customized workshops, each participant's start-up will be well-equipped to navigate the challenges of creating and launching a brand that stands out in today's competitive market. Here's what you can expect from the Business & Seed Accelerator Toolkit:

CREATIVE MINDSET : Month 1

In this phase, we will help participants develop a robust brand strategy by outlining their vision, mission, promise, core values, and operational concept. We will explore the world of brand archetypes and attributes to create distinct and compelling brand personalities.

Brand Roadmap & Strategy Development Toolkit:

  • Workshop: Operational Concept Design & Development

  • Goal: Align Personal Purpose and Business Goals with Brand Strategy

  • Package: Brand DNA and Foundation

PLAN OF ACTION : Month 2

We will guide participants in identifying their ideal target audience, segmenting their market, and designing a customer journey that captivates their audience. Our goal is to assist in crafting a powerful positioning statement, identifying potential threats, and devising a roadmap for innovation and growth.

Target Audience & Brand Strategy Development Toolkit:

  • Workshop: Defining the Target Audience & Brand Strategy

  • Goal: Identify Potential Threats and Weaknesses. Create a successful Framework, Model & Process

  • Package: Customer Journey Roadmap, Preliminary Launch and Promotional Plan

ROADMAP TO INNOVATION : Month 3

We support participants in bringing their brand to life with a cohesive visual design, style guide, and logo that align with their brand strategy. We will explore the key ingredients of a successful brand roadmap and refine each participant's brand culture, essence, and positioning.

Brand Identity Design & Development Toolkit:

  • Workshop: Develop a Customer Value Chain & Brand Identity

  • Goal: Refine Brand Culture, Essence, and Positioning

  • Package: Visual Design, Style Guide, Primary Logo Design, and Brand Identity Assets

SOFT LAUNCH : Month 4

During this phase, we will assist participants in taking the final step with a well-designed branding and launch action plan. We will also help develop a targeted marketing and go-to-market strategy, along with a tailored sales approach. We will support the successful soft launch of each participant's brand and track its performance to ensure the desired impact is achieved.

Branding and Launch Action Plan Toolkit:

  • Workshop: Preparing for Brand Launch and Creating a Launch Action Plan

  • Goal: Soft Launch the Brand; Track Messaging and Brand Performance

  • Package: Go-to-market & Launch Action Plan

POST SOFT LAUNCH & GROWTH : Months 5-6 (Optional)

This phase integrates the toolkits from previous phases into a comprehensive approach that covers all aspects of branding, marketing, and business strategy. The toolkits serve as reference guides throughout the workshops, providing participants with actionable steps and assets to help them achieve their goals and be successful in the early stages.

Empower Your Cohorts to Unleash the Power of Their Brands! Join us today and embark on a transformative journey to create lasting and successful brands for your Cohort!

from $25,721.22

What People Are Saying

  • “The Creative Incubator creates opportunities for so many business professionals. The information and presentations shared were informative and beneficial for those having similar interests.”

    Terrence McRae, CEO - The Close the Deal Show

  • “Sharee brings her creative energy, enthusiasm, and professionalism to the table when working on projects. She also allows her clients to express themselves fully while guiding them through the process of brand design an implementation. She is an excellent person to work with, and I look forward to being her lifelong client!”

    Kisha Hampton, Education Specialist + Entrepreneur

  • “I appreciated the way Sharee approached each project and asked the right questions. I would recommend Sharee for your branding and marketing challenges that she would meet with great professionalism and skill.”

    Sherene Kelly, Executive Vice President/Nonprofit Donor Expert

  • “In just six months, Sharee helped me turn a vision into a working, values-aligned business. She clarified my infrastructure, positioning, and brand identity. She pushed me to organize my portfolio into clear case studies and implement repeatable workflows. This tightened timelines, reduced back-and-forth, and improved client fit.”

    Trayvon Smith, Founder, Realest Exposure

  • “Through her guidance, artists were able to strengthen their ability to pitch and secure investors and other critical opportunities. Her ability to merge creativity with business acumen made her an invaluable partner in advancing our mission. She is a leader and active community participant.”

    Melonie Green, Co-Executive Director, AAACC

  • “They have learned what it takes to launch a business from the ground up and how to integrate multimedia tools including film, audio, and photography into a brand strategy. One student started his own branding company while still in high school. Her powerful words of wisdom were a testament to her lived experience as a groundbreaking pioneer.”

    Lillian Hsu, Principal, Latitude High School

  • “Sharee Adriazola is a community activist, professional mentor, and life changing catalyst for countless students, families, and organizations in the Bay Area. She creates a range of visionary initiatives, multimedia projects, and career-opening internships for our students. In over 20 years of working in internship-based schools, I have never met a community mentor more dedicated, inspirational, and impactful.”

    Michael Cellemme, Internship Coordinator | Community Programs Manager,Latitude High School

  • "Sharee and the MyGroove Design team have been an invaluable support to my business! I participated in a 9 month MyGroove Creative Incubator that supported me as a healing practitioner and artist in developing long term business marketing strategy by fine tuning my business plan, services and product launch. "

    Nekia Wright, Ujamaa, Founder & Wellness Consultant

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