INTEGRATED MARKETING MIX

SCOPE OF WORK + DELIVERABLES - Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

• Usual and customary fees for comprehensive research, consultation, design, and development.

• Presentation of 1-2 schematics (selected items).

• 1-3 rounds of design iterations (selected items).

• 1-3 rounds of production iterations (selected items).

• Final application for each component.

• Supervision of art or photography and content development only.

Consulting + Project Management:

• Strategic Planning + Vendor Coordination.

• Project Timeline Management.

• Client Meetings + Check-ins.

• 1:1 Brainstorming Ideation Session(s).

Brand Strategy Development:

• Brand Archetype Development.

• Dream Target Audience Personas.

• Target Audience Segmentation.

• Competitor Research & Analysis.

• Positioning Statement.

Brand Identity:

• Primary Logo Design.

• Color Palette & Typeface.

• Visual, Brand & Style Guidelines.

• Brand Assets & Library Development.