SCOPE OF WORK + DELIVERABLES: Usual and customary fees for comprehensive research, consultation, design and development. Presentation of 1-2 schematics (selected items); 1-3 rounds of design iterations (selected items); 1-3 rounds of production iterations (selected items); and final application for each component. Supervision of art or photography and content development only.
CONSULTING + PROJECT MANAGEMENT
Strategic Planning + Vendor Coordination
Project Timeline Management
Client Meetings + Check-ins
1:1 Brainstorming & Ideation Session (up-to-two sessions)
BRAND IDENTITY
Primary Logo Design:
Transparent Background Logo Design - .png
Black & White Logo Design - .eps, .jpg, .gif, .png, .tiff
Branding Color Palettes:
Primary Color Palettes: PMS, CMYK, RGB, HEX
Secondary Color Palettes - PMS, CMYK, RGB, HEX
Typography + Font Styles
Basic Graphic Elements
Basic Brand Identity Standards & Guidelines
*Disclaimers: Client Responsibility
Brand Foundation: Values, Vision Statement, Mission Statement, Brand Promise Statement
Basic Design Criteria